Marketing research
- brand positioning research
- marketing communication effectiveness research
- new services and products development research
- UX research
- user experience research
- U&A and customer segmentation research
- Mystery Shopper research
- sponsorships effectiveness evaluation
- ethnographic research
- exploratory research
- creative workshops with consumers and Clients
Customer satisfaction research
- customer satisfaction research
- Net Promoter Score research
- consumer loyalty research
- reasons for dissatisfaction research
- audience analysis at fairs and events
Organisational culture and employee satisfaction research
- employee satisfaction and engagement research
- organisational culture research
- research of potential and real mobbing risks/discrimination in companies
- 360º project management competency research
Research projects for cultural and public institutions
- audience research/non-audience research and audience development studies
- current/prospective audience motivation and expectation surveys
- audience satisfaction surveys
- evaluation of exhibition designs and projects (front-end, formative and summative evaluation)
- evaluation of new educational/public programs efficiency and outcomes
- analysis and optimisation of statutory activities