Tens of thousands of interviews conducted within just a few days, driven by the active involvement of listeners, with the study and its results promoted on air.

• result Proof that marketing research can be combined with community building and audience participation in shaping a radio brand.
• industry Media
• year 2023
• client Radio 3/5/7

Delivering insights for a nationwide report on the mental health of Poles.

• result A demonstration that even sensitive topics can be explored responsibly — turning data into meaningful support for a brand’s social responsibility efforts.
• industry Insurance sector
• year 2023
• client Nationale Nederlanden

A months-long process of gathering data from diverse target groups, covering multiple business dimensions of Play and UPC: product, communication, CRM, and UX.

• result A clear demonstration that understanding consumer attitudes is crucial to a successful brand transformation.
• industry Entertainment and telecom.
• year 2023
• client Play

A series of research projects supporting the activities of YES — a brand recognized for its marketing boldness and social commitment.

• result Clear proof that accurately identifying the target audience creates room for creative initiatives that truly differentiate the brand.
• industry Fashion and lifestyle
• year 2023
• client YES

An exploration of current and potential audiences of one of Poland’s leading cultural institutions.

• result A clear demonstration that even the most traditional organizations can gain significant value from consumer data insights.
• industry Culture and art
• year 2023
• client Zamek Królewski na Wawelu

Research in Poland commissioned by clients from foreign markets, as well as projects conducted in other European countries for Polish organizations.

• result A clear demonstration that trusted local partnerships can grow into successful international collaborations.
• industry Opinion research
• year 2023
• client Smartscope / Confess

Research in Poland and Central Europe diagnosing consumer attitudes towards the challenges of climate change.

• result Proof that opinion research enables brands to bring major social issues into their sphere of focus.
• industry Consulting
• year 2023
• client Deloitte

Regular consumer studies monitoring brand health combined with in-depth diagnostics of communication effectiveness.

• result Proof that ongoing consumer feedback on brand communication enables the development of strategies that secure a competitive advantage.
• industry Entertainment and telecommunications
• year 2023
• client Play